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The Songwriters Assn. of Canada proposes to allow domestic
consumers access to all recorded music available online in
return for adding a $5 Canadian ($4.96) monthly fee to every
wireless and Internet account in the country. The SAC claims that the proposal, which has been presented
to labels' bodies the Canadian Record Industry Assn. (CRIA) and
Canadian Independent Record Production Assn. as well as
publishers' groups, would raise approximately $1 billion
Canadian ($993 million) annually. Although the SAC does not
detail how revenue would be collected and distributed, it says
it would go to artists, labels and publishers. The idea doesn't strike a chord with everyone. The SAC
proposal "would signal the death of paid music services in
Canada," said Alistair Mitchell, CEO of Canadian music service
Puretracks. "It would be saying we're just giving up on
developing new models. The concept is so flawed, I don't know
where to start." "This proposal is incredibly well thought out and well
constructed," acting SAC president Eddie Schwartz said.
Producer/songwriter Schwartz, whose songs have been performed
by Joe Cocker, Pat Benatar and Donna Summer, says the scheme
would "allow people to gain access to the entire repertoire of
Western music" for only $60 Canadian per year. That, he added, "amounts to $0.16 ($0.159) per day. (Which)
seems like a pretty good deal." Schwartz said it's unlikely
that users with both a wireless phone and an Internet account
would have to pay twice for access. The Canadian Wireless Telecommunications Assn. estimates
that Canada had 18.5 million wireless phone users and 7 million
residential Internet users at the end of 2006. In 2006,
according to the International Federation of the Phonographic
Industry, the trade value of recorded music fell 9.1 percent to
$598.7 million Canadian ($529.8 million); CDs accounted for 85
percent of that total. CRIA president Graham Henderson said he has discussed the
plan with Schwartz, but his organization is reluctant to become
involved. "We don't want to pursue what amounts to a pipe dream
that is presented as a quick fix," he said. "We'll lose focus
on the real issues that will help us resolve the industry's
problems." Schwartz said he has received positive feedback from
consumer groups. But he noted that the plan would require
clearance from the Copyright Board of Canada, and the SAC has
not yet taken the concept to the regulatory body. The SAC also has yet to present its proposal to Canadian
Internet service providers, although some are dismissive of the
plan. "It appears (the SAC) would ask wireless carriers and ISPs
to collect this surcharge on their behalf," said a spokesman
for Bell Canada, one of the country's largest
telecommunications companies and the majority owner of
Puretracks. "(That) would not go over well with our client
base, especially with the large number already signed up for
our (legal) mobile and online music services." The Supreme Court of Canada ruled in 2004 that ISPs are not
responsible for the actions of clients using their Internet
services. One senior source at a Canadian ISP said, "ISPs are
not required to -- nor would they -- police this kind of usage.
Nor would they charge, collect and remit what is in essence a
tax." However, the proposal has received support from the
Canadian Music Creators Coalition, a group of 187 acts,
including the Barenaked Ladies and Avril Lavigne. Artist Andrew Cash described the SAC suggestion in a
statement on behalf of the CMCC as "the first progressive
proposal we've seen in Canada to address file-sharing." |